by Nate Hoffelder | Apr 25, 2021 | Tips and Tricks
I don’t know if I have mentioned this here recently, but one of my current projects is helping to launch a book expo. That project was the inspiration for the book fair website template I debuted last month, and the media kit template I released a few days ago....
by Nate Hoffelder | Apr 21, 2021 | Tips and Tricks
About a month ago I released a website template for book fairs and conferences. Today I want to share something which will make it easier to run that conference or book fair. It’s a DOC file which is designed to gather all of an author’s media kit into...
by Nate Hoffelder | Nov 29, 2020 | Tips and Tricks
Everyone tells you that newsletters are a great way to sell stuff. In the marketing industry, it’s called direct marketing, and it has many advocates because this really is an effective way to sell just about anything. But how exactly do you do that? How do you get...
by Nate Hoffelder | Oct 14, 2020 | Tips and Tricks
It is a truth universally acknowledged that an editor in possession of a contract must be in want of a website. They need a home on the web to call their own, one safe from the fickle whims of Twitter’s bots. That home will need a name – but what to call it? * * *...
by Nate Hoffelder | Sep 28, 2020 | Tips and Tricks
It is a commonly accepted practice that the first step in guest blogging is to send as many cold pitches as possible. The thinking behind this is that most of the emails will be ignored, but at least a few will be read and accepted. Almost everyone does this, and it...
by Nate Hoffelder | Aug 14, 2020 | Tips and Tricks
Choosing colors for an author website can be daunting. I should know (I’ve built more sites than I can count). The colors on an author website need to send an important message to visitors, telling them what you write about, while at the same time bringing the...
