
Morning Coffee Posts

How to Clean Up Your Mailing List (& Why You Shouldn’t)
Welcome to the latest installment in my blog post series on newsletters. In previous blog posts we have discussed: How to get people to sign up...
How to Use a Newsletter Template to Get More Done
Newsletters are widely regarded as one of the best marketing tools because your subscribers are inviting you into their inbox. While that is great,...
Infographic: 16 Ways to Improve Your Website Conversion Rates
Authors don't always think of themselves as business people, and when it comes to an author website, that is a mistake. n author wants their...
Why I Don’t Recommend WooCommerce for Your eStore
I'm going to let you in on a secret: I am something of an outcast in Wordpress circles. It's not just that I spell Wordpress* with a lowercase "P",...
How to Prep for a Major Website Refresh
When I started the process to update this site a few weeks back, I wrote out a list of the steps required. Now that the project is done, I decided...
How to Not Waste Your Valuable Time When Submitting Guest Blog Posts
Guest blogging ( aka "writing for exposure") puts your work in front of a new audience, giving you the chance to find new readers or clients. It can...
Fourteen Ideas For What to Put in Your Author Newsletter
I have been publishing my newsletter for about three years now, and in that time my biggest stumbling block has been content. The technical details...
How I Stopped Wasting Time on Twitter and Facebook
Twitter, Facebook, and other social networks are a great way to stay connected to friends and relatives, but they can also be a time suck. I don't...
SEO: Why it’s not always the right tool for the job
A few weeks back ALLI held a Twitter chat about SEO. I was not the guest of honor, alas, but I did participate, and in doing so I was reminded of...